Steering Committee
- Andrea Hennessy, Vice President for Enrollment Management and Marketing (Chair)
- Seana Logsdon, Associate Provost for Student Success
- Douglas Gruse, Chief Marketing Officer
- Cherie Haughney, Chief Communications Officer
- Eileen McDonnell, Executive Director of Institutional Research
- Nathan Gonyea, Provost
- Marly Norris, Vice President for Advancement
- Julie Majak, Senior Vice President for Finance and Administration
- Xiomara Giordano, Chief Diversity Officer
- Marty Gang, Chief Information Officer
Recruitment Council
The charge of the Recruitment Council* is as follows:
- To review, analyze, and recommend strategies and tactics to increase undergraduate and graduate new student recruitment and yield.
- To develop and/or achieve strategic goals for new student recruitment. Facilitate and review action team plans, make recommendations and report progress to SEM Steering Committee.
- To develop and charge subcommittees aimed at advancing strategic recruitment efforts based on identified SEM strategics, goals and tactics.
- To review and approve subcommittee action plans, make recommendations, and report progress to SEM Steering Committee.
Membership:
- Jennifer D’Agostino, Director of Undergraduate Admissions (co-chair)
- Erica Chew, Director of Graduate Outreach (co-chair)
- Heather Howard, Director of Recruitment (co-chair)
- Maria Figueroa, Dean of Labor Studies
- Kelly Mollica, Director of Partnerships
- Michelle Campbell, Director of Financial Aid
Executive Sponsors:
- Andrea Hennessy
- Nathan Gonyea
- Julie Majak
- Xiomara Giordano
Retention Council
The Retention and Persistence Council * is in charge of the following:
- To review, analyze and recommend strategies and tactics to increase undergraduate and graduate student persistence throughout the student lifecycle.
- To develop and charge subcommittees aimed at advancing strategic retention and persistence efforts based on identified SEM strategies and tactics.
- They study institutional retention and graduation trends, including subpopulations, majors, melt rates, etc. Identify opportunities to further improve student outcomes.
- The council reviews and approves subcommittee action plans, make recommendations, and report progress to SEM Steering Committee.
Membership:
- Seana Logsdon, Associate Provost for Student Success
- Frank Vander Valk, Associate Provost for Academic Effectiveness
- Rob Sanders, Associate Provost for Faculty and Academic Excellence
- Julie Gedro, Dean of the School of Business
- Lynette Stewart, Associate Professor and Chair, Department of Child and Family Studies
- Tai Arnold, Associate Professor, School for Graduate Studies
- Jon Decker, Director of Student Accounts
- Joe King, Director of Institutional Research and Analysis
Executive Sponsors:
- Seana Logsdon
- Nathan Gonyea
- Eileen McDonnell
- Xiomara Giordano
Marketing and Communications Council
The charge of the Marketing and Communications Council * is as follows:
- To review, analyze and recommend strategies and tactics to increase lead and application generation through marketing and communication initiatives.
- To develop and achieve goals for marketing initiatives.
- They facilitate and review action plans regarding marketing and communication initiatives intended to increase lead and application generation.
- They develop and charge subcommittees aimed at reviewing current website for maintenance and build of new website.
- To review and approve subcommittee action plans, make recommendations, and report progress to SEM Steering Committee regarding marketing, communication, and website plans.
Membership:
- Sabrina Coulombe, Creative Director (Co-chair)
- Julianna Klein, Director of Communications (Co-chair)
- Casey Lumbra, Senior Director of Digital Initiatives
- Stephanie Nix, Graduate Outreach and Advisement
- Stephen Parato, Marketing Copywriter
- Karly DeSimone, Senior Marketing Analyst
- Petra Dilling, Associate Professor of Business Management and Leadership, School for Graduate Studies
- Anthony Amiano, Deputy Chief of Staff
Executive Sponsors:
- Douglas Gruse
- Cherie Haughney
- Marly Norris
- Xiomara Giordano
SEM Technology Council
The charge of the SEM Technology Council * is as follows:
- Review, analyze and recommend strategies and tactics to increase lead and application generation, retention, graduation through technology initiatives.
- Develop and achieve objectives for technology initiatives
- Facilitate and review action plans regarding technology initiatives.
- They develop and charge subcommittees aimed at reviewing current website for maintenance and build of new website.
- Review and approve subcommittee action plans, make recommendations, and report progress to SEM Steering Committee regarding technology initiatives.
Membership:
- Marty Gang (chair)
- Casey Lumbra, Website
- Mary Austin, EM Artificial Intelligence and Contact Center
- Karly DeSimone, CRM
- Dan Greer, Student Portal
- Pam Enser, Transcript Evaluations and Degree Works
Executive Sponsors:
- Douglas Gruse
- Nathan Gonyea
- Andrea Hennessy
- Marly Norris
- Xiomara Giordano